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PA's PR 7th July 2015

PA's PR 7th July 2015



Alibaba Group and IPCC in China Combat Copyright Infringement   
The Alibaba Group and IPPC in China have signed a Memorandum of Understanding which strengthens their efforts to combat copyright infringement. The MOU broadens the scope of an earlier agreement signed in August 2011. Under the new MOU, the parties will cooperate to combat infringement on global retail marketplace AliExpress as well as China’s largest online shopping destination, Taobao. Alibaba and IPCC will collaborate more closely through regular communication and exchange of information. In addition, the IPCC will assist Alibaba Group to identify product listings of potentially infringing products offered for sale by third parties. For more information about the MOU please click here.
The PA Exposes Copyright Myths   
A new paper launched by the PA, Copyright and the Digital Single Market: Busting the Myths, exposes major inaccuracies surrounding copyright and the digital single market. These range from the accusation that a DSM is not possible without copyright reform, to the charge that text and data mining is not possible without an exception to copyright. The PA have also launched a #mythbuster campaign to share and debunk copyright rumours.  Commenting on the paper, PA Chief Executive, Richard Mollet said:
“It is time to debunk the long-pedalled myth that copyright is an obstacle to growth in the digital economy. When you look at the success of publishing and other creative industries in developing online products and services it is palpably untrue – copyright is the means by which the digital economy functions, allowing works to be made available to consumers and rewarding creators and the companies which invest in them.” For more information about the paper please visit the PA website.
 DCMS #CreateUK Week Showcases Publishing Success    
The success of the publishing industry was evident during this year’s #CreateUK week. The DCMS social media campaign, celebrated the phenomenal achievements of the UK creative sector, of which publishing is integral. The PA showcased industry achievements and shared advice for people wishing to kick-start a career in publishing. The PA’s Chief Executive, Richard Mollet, commented:
“The UK’s publishing and creative industries are world-leaders and it is great that the DCMS is actively involved in promoting this, especially to young people looking to get into the creative sector.” For more information and links to our activity during the week, please visit the PA website.   
PA Launches New Way to Stay Connected to Publishing    
The PA has created a new service for self-employed people, currently working within publishing or taking a career break, who wish to stay connected to the industry. PA Professional builds on the former PA Consultant Affiliate service and provides access to a wide range of opportunities for people wishing to offer their services to PA members or the wider publishing community. The PA’s Chief Executive, Richard Mollet, said:
“PA Professional provides self-employed people, who may have worked in the UK or international publishing industry, the chance to maintain their contacts and knowledge as well as giving them a window through which to market their services. This gateway is the perfect way to maintain both insight and networks within the publishing community.” For more information about the benefits of the programme and how to apply, please click here

Independent Bookshop Week 2015   
To celebrate IBW 2015 the PA team took part in the #bookshopcrawl! Take a look at our journey...


From top left:   Nicola Swan - Niche Comics and Bookshop,Seonaid MacLeod - Hayward Gallery,

Emma House - The London Review Bookshop, Brean Horne - Alpha Book Company

Susie Winter - Regency Bookshop



PASM Quarterly Report 2015 Now Available

The first quarter print and digital figures from the PA Sales Monitor are now available for PA members. To view the report, PA members need to enter their company username and password. The report can be accessed here.

 July Aid Projects Alert is now available    
In this issue of aid project alerts there are 16 new projects, 9 grant/loan approvals, 3 project updates and two tenders. Members can accessed this alert using their company username and password from the PA website.

 PA Updates UK Publishers’ Trade with China handout   
The PA has updated its handout UK publishers’ trade with China in preparation for the Beijing International Book Fair in August and will be publishing a new report on China in early August. The handout is available to download for free from our website but the full market report, when it is published, will be available free of charge only to PA members and GPI Subscribers. Non-members will be able to purchase a copy from the PA online bookshop. 


UKTI Education and Clyde & Co Capability Building Workshop on the Gulf    
The UKTI Education and Clyde & Co Capability Building Workshop on the Gulf took place on 6th July 2015. The workshop outlined a number of opportunities in Saudi Arabia, Qatar and UAE. It also examined the regulatory, legal and business model considerations necessary to compile a successful bid. The UKTI Education team is actively seeking to take UK expertise overseas and is in the process of coordinating groups on ELT, teacher training, edtech and SEN.  Clyde & Co explored the pros and cons of the licensing and outlined typical company structures. They also made suggestions on how to deal with local partners.  Clyde & Co. highlighted the need to evaluate the home model and making sure it will be protected before deciding whether it can be set up over overseas especially with regards to IP where the laws differ greatly with the Gulf.   Simon Lucas (EC Harris) gave a checklist for those putting bids in - always under-promise and over-deliver.  Ashwin Assomull of The Parthenon Group which has publisher clients pointed to high K12 market growth but a more complex HE picture, highlighting Dubai as an educational hub with considerable potential; and Ian Wallace from UK Export Finance, the world’s oldest export credit agency, outlined their products and services for supporting the exporter. 

English in Latin America:  An Examination of Policy & Priorities in Seven Countries   
The British Council has launched research on the impact of government policy on English language levels in Brazil, Columbia, Mexico, Ecuador, Peru, Chile and Argentina at the British Academy on 17th June, in a bid to support policy development at government level, and help UK ELT suppliers access Latin America.  The research covers comparative analyses of national English language policy, the English learning environment, business and trade, attitudes towards English language learning and factors shaping demand for English.  At the launch, speakers Allan Taggart (British Council) and Zainab Malik (Education Intelligence, British Council) analysed the research findings, outlining ambitious policy targets and a wider drive towards English-language development; over 90% of those in the region now think that English is essential for management-level jobs in all countries.  A Panel discussion with Zainab Malik, Anna Searle (British Council) Isabél González Ferrada (Ministry of Education, Chile) and Ricardo Romero (ELT Community Foundation, Colombia) included a plea not to take a transition from books to digital for granted in the region from Romero; and a note from Ferrada that the students if not the teachers in Chile are concerned that the English levels they get in the public school system are insufficient, suggesting even stronger demand is coming through.  

English Pen’s World Bookshelf Vote Now Open    
English Pen’s World Bookshelf is home to over 100 brilliant books from around the world which have been supported through the English Pen Writers in Translation Programme. This is a unique showcase of the most exciting contemporary literature available in English translation and is essential reading for everyone who cares about international writing. To celebrate the 10th anniversary of the Writers in Translation programme, English Pen are calling on the reading public to vote for their favourite World Bookshelf book. Every month, one lucky voter will win a set of five of the latest World Bookshelf books. The public’s favourite book will be announced at the end of the year. To vote please click here
Call for Events: Academic Book Week, November 9th – 16th 2015   
Academic Book Week is a key event arranged as part of the Academic Book of the Future – a two year funded research project exploring the future of the academic book. The week will be an umbrella for a series of events and activities organised by stakeholders in the Academic Book Market. The Core project team is calling for all events, existing and new, that can be promoted under the ABW branding. Event proposals should include a commitment to a write a news item or blog post for the ABW website immediately after the event. The types of events the project team is keen to include are: Debates, seminars, workshops, competitions, interviews etc. There is however scope for interesting proposals. Any stakeholder wishing to submit an event for consideration should send this to: 


EDUPUB Webcast, 9th July 2015      
The latest issue of the DAISY Planet flags a Book Industry Study Group (BISG) webcast on ‘Get Started with EDUPUB’, designed to help publishers of all shades begin to implement EDUPUB.  As the blurb notes, EDUPUB aims to enable advanced digital educational content to be reliably distributed, consumed, and interchanged across a wide variety of devices and platforms - register now for the webcast.  This issue of Planet also includes a write-up of the ninth European e-Accessibility Forum on 8th  June.  

Call for proposals: Services for International Education Marketing Conference 2015        
The SIEM Conference 2015 aims to provide UK education institutions with the opportunity to gather the latest market intelligence to deliver successful marketing strategies for 2016 and beyond. They are seeking session proposals which focus on:
• Market insights – current and future trends affecting markets for UK education
• Student insights – current and future trends in student decision making and motivations
• Marketing practice – approaches to creating sustainable or ‘future proof’ marketing strategies 
Successful proposals will feature new research or insights or focus on learning from recent case studies.  Please email Tom Poole to request a proposal form at The deadline for proposals is 31st July 2015. Completed forms should be emailed to:



Untold Stories, Unheard Voices: On Diversity in literature, 9th July 2015         
With the perception being that publishing is still largely a white middle-class industry, accessed through unpaid internships that many young people simply can’t afford to work, and that publishers' tastes and the books they choose to publish shape our culture, yet still do not fully reflect it, what effect is this having on the stories that are getting through? What can we do about the voices and stories that are not being heard? Featuring a panel discussion with writer Kerry Hudson (Thirst), Alexandra Pringle, Group Editor-in-Chief of Bloomsbury, writer Nikesh Shulka (Meatspace), editor and Booker Judge, Ellah Wakatama Allfrey and from the floor, expert witness Danuta Kean, (author of the Spread the Word report ‘Writing the Future’) and audience Q&A, this event is part of a National Conversation taking place around the country being led by Writers’ Centre Norwich. To book tickets and for more information, please visit the website.  To have your say at the event or online please click here. @writerscentre #NatConv 


London Digital Book Printing Forum 2015
The Digital Book Printing Forum 2015 took place in London on 25th June 2015. This day-long forum at the Royal Society in London included sessions on: the future of the book, digital book print market trends and forecasts, Drupa 16 from the perspective of print system vendors, and innovations and opportunities.  Clays International Sales Manager, Andrew Copley, and CUP Head of Production Supply Chain for Academic Books ,Simon Crump, described their working relationship. Toby Cobrin, Director of Interquest, outlined the latest print trends.  Two years ago the hype around electronic was high, but this has settled and publishers are concentrating not on format but content. The book is becoming increasingly customised. Publishers are using social media more confidently to garner customer views and there is less waste and storage in the supply chain. Top concerns for 2015:  cost control, implementing multi-channel strategies, and disintermediation (faced with Amazon, Google and self-publishing). 

PLS Open Meeting
This year’s PLS Open Meeting was held on 1st July 2015 in Burlington House, home of the Royal Society of Chemistry; and offered a cool haven on a hot day to a high number of attendees!  PLS Chair Mark Bide and CEO Sarah Faulder outlined the 2015 landmarks including the appointment of Mat Pfleger as Managing Director of the Copyright Licensing Agency (CLA), the implications of the European Collective Rights Management Directive for both CLA and PLS, and preparation for ALCS, CLA and PLS to share the same office space at Barnard’s Inn from 20th July this year.  Mat Pfleger pointed to four years’ steady growth at CLA, a new six-year deal with DfE to allow schools to copy with confidence to 2021, a sharper focus on customer need and a pilot to transform the licensing solution with five universities.  CLA Head of Development James Bennett outlined future licensing solutions from CLA (including Licence Plus, plans for EHESS and PackTracker, a Second Extract Permissions Service and Digital Content Store),in parallel session with breakouts on the new PLSe Account and how to get publisher permissions licensing practice fit for purpose in the digital age.  Keynote speaker IPO Copyright and Enforcement Director Dr Ros Lynch gave her view on what’s next for copyright and enforcement.  She called for a note of any issues around TDM, thanked publishing for work for within the Copyright Hub, and flagged the recent blocking order against ISPs as an example of joint government and creative industry working.  IPO will be talking up the importance of the evidence base as the European Commission continues its work on the digital single market.


Guadalajara International Book Fair (FIL) 2015 - UK Writers Announced
Sir Andrew Motion, Anne Fine, Val McDermid, Joanne Harris and Sally Gardner are just some of the 30 authors who have confirmed their participation in the UK Guest of Honour Literary Programme at this year’s FIL, and publishers who have booked space in the UK Pavilion include Egmont, Usborne, Macmillan, DK and Collins. 
The FIL Niños programme, will feature the participation of four-time Oscar-winning British studio Aardman Animations, in the form of Shaun the Sheep (star of the next Aardman movie) and his little cousin Timmy.  In terms of visual arts, the University of Guadalajara’s Museum of Arts (MUSA) will show a collection of prints by David Hockney, one of the UK’s most important living artists. Meanwhile, the Cabañas Cultural Institute will host an exhibition of the varied works of David Shrigley, the conceptual artist who has established himself as one of the leading figures in contemporary British art. And finally, for nine consecutive nights the stage of Foro FIL will welcome the most cutting-edge and electrifying expressions of contemporary British music and dance. Acts performing will include indie rock group Spector; the dance company of world-famous choreographer Wayne McGregor; the colourful and lively Jazz Jamaica; and the Graeae Theatre group, recognised globally as pioneers of accessibility in world-class musical theatre through their production of works involving disabled performers. To read the press releases in full, please click here and  here.  

Brazil Delegation Places Available
The PA, with UKTI Brazil, is organising a delegation to Brazil for the Rio Book Fair in September. All delegate places have been confirmed, but we’d like to offer our SME members the opportunity to be listed for free in our delegation brochure, to be distributed at the Rio Book Fair.
 If you currently do business in Brazil, or are looking to increase your presence there, please reply to by close of play, Friday 10th July with the following information; company name, named contact and contact details – company address, telephone number, website,e-mail address. This brochure will include details of the PA delegation, and is a good opportunity to highlight your company’s interest in doing business with Brazilian publishers. We have 15 slots available in the brochure, so inclusion will be on a first-come, first-served basis. 

SIBF Matchmaking Programme 2015
The Sharjah International Book Fair's Matchmaking Programme is now open for applications from International publishing rights professionals who have a catalogue of translation rights to buy or sell.  Hosted as part of SIBF's Translation Rights Centre, the fifth annual SIBF Matchmaking Programme will bring together over 250 rights professionals from across the world this year from November 1st-3rd for an event which centres on the buying and selling of publishing translation rights.  Applications for the programme should be completed online. The deadline for applications is Friday 17th July 2015. For further information please visit the SIBF website.

 High-Value Educational Opportunities Overseas 2015/16
Detail of summer 2015 events to support the work of UK Trade & Investment (UKTI) Education is to go up on the UKTI Education website shortly.  Priority regions for UKTI Education’s high-value educational opportunities programme 2015/16 are the Gulf, Kazakhstan, China, Latin America, East Africa and Malaysia. For more information please visit the website.   

 Gateway Asia II Funding Support
Gateway Asia II provides fully funded support, worth in excess of £3000, for UK SMEs looking to access India. Working with UK India Business Council and Harrow College, Gateway Asia II provides free support through 1-2-1 advice, online tutorials, practical resources, and seminars. If you’ve already been accepted onto the programme click here. Fully funded spaces are limited to less than 130 and applications will be processed on a first come first serve basis. In order to qualify for the grant your company must:-
• Have a turnover of less than £35 million.
• Have less than 250 employees.
• Have a London office or address.
 Applicants do not require any previous experience of exporting or doing business abroad and can be from any sector. If your company fits these three criteria then contact one of UK India Business Council’s India advisers on 0800 0196 176 or +44 (0) 207 592 3853 to apply. 


PA People Database
The PA is looking to create a bank of interesting and personable people in publishing in their first few years within the industry, who would enjoy being given the chance to inspire young people and educate them about the range of jobs available. We’d like to compile a list which we can draw on for video interviews, blogs, career profiles, top tips, and school and university visits. Any job type will be welcomed: it’s about the variety in publishing, and is aimed at a broad demographic. We want to reach those who have never heard of publishing, who have rejected it as a career because they don’t see a space for themselves in the industry, or who haven’t yet decided which career path to take within the industry.
 Needless to say, this ‘people database’ is open to everyone, whatever your background, education level, or previous experience. If you’re interested, please get in touch with, with the e-mail subject header People Database.


British Academy Lecture, 7th July 2015
Professor William Cronon of the University of Wisconsin-Madison is speaking on Who reads Geography or History any more?  The challenge of audience in a digital age at The Royal Geography Society, 1 Kensington Gore, London SW7 2AR on Tuesday 7 July .  The event is free.  Professor Cronon will be asking how geographers and historians can best respond to the challenge of reaching academic and non-academic audiences in the 21C, and examining the suitability of their usual formats (the scholarly journal article for geographers and the book-length monograph for historians) in the digital age.  

Great Week: The World in One Place, 7th – 11th September 2015
The Grown in Britain Great Week will be taking place in Milan from 7th – 11th September 2015. The event, which coincides with the World Expo, is a trade mission from the UK for the creative industries sector and will feature a tailored business programme providing the tools and knowledge for businesses to seize opportunities for expansion overseas. Activities include a one-day thought leadership conference, a VIP networking reception, market briefings, one-to-one buyer meetings and a one day visit to the Expo 2015 and the UK Pavilion. The event is open to companies in the creative industries and education sectors whose product or service focuses on children/young people, event management and production companies, designers and architects in the supply chain of major world events.
Participation fee: £336 (+VAT) To find out more, visit the website; email: or call: +44 (0) 207 034 3266 

ALPSP Conference and Awards, 9th-11th September 2015
Join us for our flagship annual event, where expert speakers will offer a range of viewpoints to provoke debate and discussion on the key industry issues in today’s market, as well as in the future.   Early bird discount if you book by 19 June. Submissions are also now being accepted for the 2015 ALPSP Awards for Innovation in Publishing. So, if you have a new project, journal, tool or service that deserves recognition make sure you send your application in by 12 June.   FULL DETAILS 

The Booksellers Association Conference and Gardners Tradeshow, 20th – 21st September 2015
This year’s conference is all about the value of books and bookshops and the revaluation of books and bookshops in the mind of consumers, the industry, the media and beyond. For more information including sponsorship opportunities at the BA Conference contact and visit the website.

ALPSP Training Courses
Commissioning Content: Working Effectively with Authors & Editors            22nd September 2015
Business Development Workshop: Scoping New Markets                                1st October 2015
Introduction to Journals Publishing                                                                       21st October 2015
Strategic Development for Journal Managers                                                     10th November 2015
Understanding eJournal Technology                                                                     12th November 2015
Publication Ethics: Fraud and Misconduct                                                            17th November 2015
Project Management for Publishing                                                                      24th November 2015
How to Make Content More Discoverable through SEO                                   2nd December 2015
BIC Training Courses
Metadata for Beginners                                                                                            23rd July 2015   
Shipping Explained                                                                                                     28th July 2015               
Pre-press for Publishing                                                                                           12th August 2015
Ebook Creation                                                                                                           13th August 2015
Bibliographic Metadata & ONIX                                                                              3rd September 2015


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