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Media Relations Manager

Media Relations Manager

  • Location: Southwark, London (Greater)
  • Salary: £30,000-£35,000 per annum +benefits
  • Posted: Monday, 1 July 2019
  • Closing date: Wednesday, 24 July 2019
  • Industry: Government & politics, Trade associations, Marketing & PR, Communications, Market research, PR, Social media, Media, Creative, Digital media, Journalism, Publishing
  • Job Function: Marketing & PR
  • Job Level: Experienced (non-manager)
  • Hours: Full time
  • Contract: Permanent

The Publishers Association is the leading membership organisation for the UK publishing industry. We represent book and journal publishers in the UK, spanning consumer, academic and education publishing in print and digital. Our membership includes global companies, independent publishing houses and university presses.

The Media Relations Manager is responsible for our day-to-day proactive and reactive media activity, nurturing strong networks of contacts among our key external audiences, working to raise the profile of the organisation and the industry we represent by gaining coverage for key issues and campaigns.

The role is responsible for developing and executing effective communications and media relations programmes across the range of our work and sits within the external affairs team.

Candidates will need to have excellent writing and editing skills, coupled with a keen news sense and demonstrable experience of working in a busy press office or news environment as a press/media officer or journalist. They will need to be able to demonstrate a proven track record in media relations, including story handling and the planning and execution of successful campaigns.



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Job Description

Media Relations Manager

Overall purpose

The Media Relations Manager is part of the Publishers Association’s External Affairs team and is responsible for day-to-day proactive and reactive media activity, nurturing strong networks of contacts among our key external audiences and working to raise both the organisation’s and industry’s profile and gain coverage for key issues and campaigns.

The role is responsible for developing and executing effective communications and media relations programmes across the range of our work and reports to the Deputy Director of External Affairs.

Key responsibilities

  • Handling the organisation’s day-to-day media activity, including managing the planning calendar
  • Preparing statements, articles, media briefs, comments, speeches and press releases, both in support of direct organisational activity and across issues of interest
  • Engaging and building relations with all parts of the media, from specialist publications, through to national print, online and broadcast media
  • Managing the press office inbox and main contact point for all incoming media calls
  • Managing the media database and all contact lists
  • Undertaking regular media monitoring and evaluation
  • Managing social media channels, including content planning and strategy

Person Specification

Essential knowledge, experience and personal attributes
  • Excellent writing and editing skills, coupled with a keen news sense
  • Demonstrable experience of working in a busy press office or news environment as a press/media officer or journalist
  • Proven track record in media relations, including story handling and the planning and execution of successful campaigns
  • Excellent communication skills, with the ability to interact successfully with journalists and key external stakeholders
  • Proven understanding and experience of managing social media and digital communications channels
  • Good IT skills, including working knowledge of Microsoft Office 365 package
  • Excellent planning and organisational skills – with ability to remain calm under pressure, working to tight deadlines while maintaining attention to detail
  • Good team player with ability to work collaboratively with colleagues to create joined up outputs
  • Digital/social media experience including content creation, planning and channel strategy
Desirable knowledge, experience and personal attributes
  • Empathy for the mission and values of publishing and a good understanding of the sector
  • Experience working within or alongside a policy/external affairs function
  • Experience of reputation management/crisis management
  • Experience of working in a policy environment, the creative industries, or for a membership organisation
  • Experience of content management systems and websites