Mid Level // Publicity Department
A Press Officer works on a range of innovative campaigns designed to grab the attention of readers. They respond to questions from journalists, write press releases, tell journalists about their organisation’s stories and campaigns, arrange for people at the company and authors to speak to the press, and keep an eye on media coverage.
A Press Officer reports to the PR Director and works closely with the Communications, Sales, Marketing and Editorial teams.
You can become a Press Officer by working your way up from the role of Publicity Assistant. You could also get experience working as a journalist or study a degree in English, Journalism, Media Studies or Public Relations.