Affiliate Directory - View Entry

Nathan Gaw is an SEO consultant helping publishing businesses improve the quantity and quality of people visiting their websites. I use a combination of on-site and off-site search engine optimisation (SEO), paid search and social media activity to help businesses attract a greater number of relevant visitors to their sites.

My services break down into three main areas:

• Organic search. Looking at both on-site and off-site factors I’ll review your current organic search performance, benchmark your site against your competitors and provide a  comprehensive plan for improving your rankings. You can choose to implement this plan yourself or I can do it for you.

• Paid search. Paid search (generally AdWords) is the perfect complement to an organic search campaign. It provides an instant boost to search engine performance and can quickly provide a huge amount of information about which keywords drive traffic and conversions, allowing me to tweak the organic campaign.

• Social. Signals from social media are becoming increasingly important to search engines. The more your company or product is mentioned the better your search performance will be. We monitor all major social media platforms for mentions of you and your competitors, tracking the sentiment of comments. We also review your social media activity and advise how it can be optimised.

Nathan Gaw is a digital marketing expert with many years' experience of the publishing sector, including senior marketing roles at Palgrave Macmillan and HarperCollins.